Eason Horticultural Releases 101 Report on New Varieties


EHR 101 2024 New Varieites Annual Report Cover

EHR 101 2024 Report cover | Eason Horticultural Resources

Eason Horticultural Resources (EHR) has announced the 2024 release of the EHR 101 New Varieties Annual Report, its 20th edition. This year’s report continues EHR’s journey along the iconic Highway 101, bringing growers the latest and greatest in new plant varieties from coast to coast. 

The EHR team hit the road this spring, visiting the California Spring Trials (CAST) and capturing the essence of each new variety through a personal and unique lens. As the season comes to a close, look for the upcoming EHR Thrive Report recapping the performance of these varieties throughout the summer. 

In this year’s report, you’ll discover a curated selection of standout varieties that are set to make waves in the upcoming season. The Eason team highlighted the gems that show promise to shine in seasons to come. This comprehensive guide is designed to help growers, garden centers, landscapers, and horticultural enthusiasts make informed decisions about the best new plant varieties to include in their lineup. 

Highlights of the 2024 EHR 101 New Varieties Annual Report:

  • More than 30 New Varieties: A handpicked selection of the most promising new plant varieties from CAST.
  • CAST Focus: Detailed insights and photos exclusively from the California Spring Trials.
  • Thrive Report Preview: Look forward to the end-of-season Thrive Report, which will include additional photos and performance reviews from summer trials across the country. 

Join the EHR team on this colorful journey and explore the exciting new plant varieties that EHR 101 has to offer. Anyone who would like to receive a free printed version of the report can contact EHR at [email protected] or view a digital copy online.

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For more information about EHR and its other publications, visit the Eason Horticultural Resources website.



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