Author name: Krista Berger

Krista Berger is a news writer at Public Relations Newsroom. She loves writing and reporting on politics, health, business, parenting, and finance. She also enjoys spending time with her family and friends.

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Feb 01 88556833

GenAI Can Help Small Companies Level the Playing Field

Generative AI has the potential to close content, insight, and technology gaps that large corporations typically have over their smaller counterparts. This shift presents a unique opportunity for SMEs, whose inherent agility gives them an edge in adopting and innovating with AI. This article shares some early examples of how new approaches to text and […]

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Feb24 01 962559824

Why Calling Your Workers Heroes Can Backfire

At the height of pandemic-era lockdowns, the term “hero” was used to describe full-time workers including frontline health workers, bus drivers, supermarket cashiers, and other workers who had to appear at work in-person. In 2020, Instacart launched a “Household Heroes” campaign to recruit 300,000 workers to the platform. While moralizing work like this might seem

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Albania's Institute of Statistics suffers cyberattack, some systems affected

TIRANA, Albania — Albania’s Institute of Statistics reported Thursday it has suffered a cyberattack which affected some of its systems. A statement said Institute of Statistics, or INSTAT, systems were “a target of a sophisticated cyberattack” on Wednesday. After closing internet links and activating emergency protocols to protect data, experts determined that only “some of

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Neuralink competitor Synchron to ramp up brain implant production with equity stake in manufacturer

Neurotech startup Synchron is ramping up production of its flagship brain-computer interface to prepare for commercial demand, as the company inches closer to bringing its device to market.  Synchron announced Thursday that it has acquired a minority equity stake in the German manufacturer Acquandas, which has the unique ability to layer the metals that make

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Fedrigoni structures “Special Papers” division around four business units

After a successful year and a series of acquisitions, the Fedrigoni Group, which counts almost 5,000 employees in 28 countries, achieved sales of EUR 2.3 billion in 2022, divided between two major activities, EUR 1.3 billion for the Labels division, and EUR 1 billion for Speciality Papers. To optimize its growth, the Speciality Papers division

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Merck results beat expectations as top drugs Keytruda, Gardasil post strong sales

Merck on Thursday reported fourth-quarter revenue and adjusted earnings that topped estimates as it saw strong demand for its blockbuster cancer drug Keytruda and HPV vaccine Gardasil.  The pharmaceutical giant posted a net quarterly loss, however, due to previously announced charges associated with a deal the company struck in October with the Japanese drugmaker Daiichi

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Musk wants Tesla vote on switching the carmaker's corporate registration to Texas

Elon Musk wants Tesla investors to decide on moving the company’s corporate listing to Texas after a Delaware court decided he shouldn’t get a multibillion-dollar pay package. The electric car company’s CEO said early Thursday that Tesla would get shareholders to vote on whether to switch its corporate registration to Texas, where its physical headquarters

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Taylor Swift, Travis Kelce conspiracy theories abound with Chiefs in Super Bowl

The budding love story featuring music superstar Taylor Swift and Kansas City Chiefs tight end Travis Kelce took an unexpected turn into the world of political conspiracy theories this week after the team advanced to the Super Bowl. Myriad baseless rumors emerged on social media – everything from claims that Swift has played a part

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At least 30 journalists, lawyers and activists hacked with Pegasus in Jordan, forensic probe finds

Israeli-made Pegasus spyware was used in Jordan to hack the cellphones of at least 30 people, including journalists, lawyers, human rights and opposition activists, the digital rights group Access Now said Thursday. The hacking with spyware made by Israel’s NSO Group occurred from early 2020 until last November, Access Now said in its report. It

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FIA-commissioned report takes aim at social media companies for not curbing online abuse in sports

An FIA-commissioned report on online abuse in sports released Thursday suggests social media companies should do more to curb targeted attacks toward athletes, officials and even fans. The United Against Online Abuse Campaign surveyed 22 global sporting federations, among them FIFA, World Athletics, the International Tennis Federation, and the FIA, which is the governing body

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