Walkway at The Gardens of Southeastern North Carolina | Proven Winners
Designed for retailers, growers, brokers, landscapers, and anyone who works in the green industry, Proven Winners Roadshows are opportunities to learn about upcoming trends, brainstorm with likeminded industry pros, and learn all about new plants, products, and programs from Proven Winners.
This year, the Roadshows will take place in Charlotte, NC, on Tuesday, Oct. 1, and Cincinnati, OH, on Tuesday, Oct. 8. Both events include a sit-down lunch, networking, roundtable discussions, new variety information, and much more.
PW Roadshow | Proven Winners
The goal of these Roadshows is not only to share news about new Proven Winners plants, programs, and products but also for the Proven Winners team to learn more about greenhouse and garden retail business and how they can partner together to i. The Proven Winners team of plant and retail experts will share insights on growing the newest varieties and increasing sales through marketing, merchandising, and more.
“I look forward to hosting our Roadshows every year because they give us a chance to come together in an informal setting to hear about the challenges and opportunities retailers, growers, and others in the industry face every day,” says Jessica DeGraaf, Director of Retail Accounts for Proven Winners. “We learn just as much from these events as our attendees, and I can’t wait to see everyone in October!”
Two esteemed guest speakers will be joining attendees this year. Dr. Bridget Behe, one of the horticulture industry’s leading retail marketing experts and a Professor of Horticultural Marketing at Michigan State University, will deliver the keynote speech in Charlotte. In Cincinnati, Scott Beuerlein, Manager of Botanical Garden Outreach at the Cincinnati Zoo & Botanical Garden, will share his insights.
The Proven Winners Roadshow events are free, but space is limited, and registration is required. For more information about special room rates and to register, visit provenwinners.com/roadshows.
